History of Dr Pepper Snapple Group

From humble beginnings in Morrison’s Old Corner Drug Store, the company Morrison and Lazenby started has become one of the largest beverage manufacturers in North America. They formed the Artesian Manufacturing & Bottling Company.

Lazenby moved the company from Waco to Dallas in 1923. The company merged with 7-Up became Dr Pepper/Seven UP Inc. on May 19, 1986.

Dr Pepper/Seven UP was purchased by Cadbury Schweppes in March 2, 1995 after the conglomerate became debt-ridden and insolvent. It sold for about US$1.7 billion, plus about US$870 million of Dr Pepper/Seven UP debt.

Cadbury Schweppes emerged in 1969 from the merger of Cadbury plc, a British confectionary and a soft drink company and Schweppes, an international beverage brand.

In 2000, Cadbury Schweppes acquired the Snapple Beverage Group (Snapple).

Three years after acquiring Snapple Cadbury Schweppes combined its four North American beverage companies – Dr Pepper/Seven Up, Snapple, Mott’s and Bebidas Mexico into Cadbury Schweppes Americas Beverages (CSAB).

In May 2008, under the direction of Larry Young, CSAB officially spun off from Cadbury’s confectionary manufacturing division and Dr Pepper brand became part of Dr Pepper Snapple Group, located in Plano Texas.

Dr Pepper Snapple Group, Inc. now is a major beverage company with an integrated business model including brand ownership, bottling, and distribution on nonalcoholic beverages in the United States, Canada and Mexico.
History of Dr Pepper Snapple Group