For more than nine decades, Walt Disney is the world’s leader & preeminent in the field of high quality family entertainment, with its multiplicity of diversified businesses and distinctive brands. The Company has headquartered in Burbank, California, U.S.Mickey Mouse is the first cartoon character appeared in the animated movie named “Steamboat Willie”.WaltDisney name has symbolized innovation, creativity, true, decency, optimism and quality.
In 1942 Disney Studios releases Bambi, its most naturalistic animation film to date, and Saludos Amigos, a movie for South American markets. Bambi is not commercially successful.
In 1955, Disney opened its first theme park, Disneyland, in Anaheim, California,that spanned over 160 acres. Opening day was not without issues. The temperature was over 101 degrees, there was a plumber’s strike, and the asphalt had been recently placed (which made the heels of women shoes sink into the ground). Even with all the negative press on opening day, Disneyland has still been one of the most successful, frequently visited theme parks in history.
Since the 1980s, Disney has created and acquired corporate divisions in order to market more mature content than is typically associated with its flagship family-oriented brands. The company is known for its film studio The Walt Disney Studios, which is one of the largest and best-known studios in American cinema. The Disney Empire was also expanding internationally. In 1983, Disney opened Tokyo Disney and in 1992 Euro Disney.
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